Thursday, April 12, 2007

New RealPIX Digital Camera Aimed At Real Estate Agents

Camera manufacturer RealPIX recently announced a new point-and-shoot digital camera targeted to real estate agents. The camera features a wide-angle, fixed-focus lens. “Pictures of houses, inside and out [are] a huge, huge part of the lives of these real estate professionals,” states the RealPIX website. With nearly 1 million licensed real estate agents in the U.S., traditional camera manufacturers have neglected to create a real estate-dedicated point-and-shoot, according to the RealPIX website.

Limited to only a few buttons and functions, the RealPix camera is ideal for photography novices. The camera has a fixed-focus 22mm f/2.0 lens ideal for wide shooting both indoors and outdoors. The camera is also equipped with a flash for illumination of up to 20 feet. “Don’t buy it expecting to take family Christmas photos with it,” states the company website. “It does only one thing, and does it better and easier than any other camera. It takes remarkable interior room and exterior house shots.”

The RealPIX camera takes JPEG photos at 640x480 pixel resolution, lower than most standard point-and-shoots but suited for viewing on the Web. The camera's built-in memory holds 400 images. A user can charge their camera using a USB cable, wall charger, or a portable car charger. “Until RealPIX, no manufacturer has taken the requirements of the trade seriously enough to engineer a camera optimized only for this usage,” states the site.

The RealPix camera comes with a 1-year warranty and will retail for $299 when it becomes available in July. Pre-order at realpixcamera.com.
Images provided by RealPIX.

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